Sherry Elbow

North Texas’s Beloved Bar-b-Que Manufacturer Ushers in New Year with New Management

Soulman's Bar-B-Que Names Sherry Elbow Director of MarketingRoyse Town, TX  (RestaurantNews.comSoulman’s Bar-B-Que has declared that the spouse and children-owned and operated bar-b-que mainstay in North Texas, has employed Sherry Elbow as Director of Marketing and advertising. Elbow will direct the working day-to-working day execution of neighborhood and manufacturer advertising and marketing programs to bring the brand to lifetime throughout many touchpoints, together with promotion, promotions, social media, and mass interaction.

“As Soulman’s proceeds our tradition of item innovation and operational excellence in every of our recent 19 North Texas locations, we know how essential it is to have a seasoned pro at the helm as we embark on regional progress and the regularly switching purchaser landscape.  Sherry has proven herself as an incredibly talented marketing qualified through her vocation, and we are privileged to have her be a part of our crew for ongoing achievements in 2023 and past,” suggests Brett Randle CEO of Soulman’s Bar-B-Que.

Elbow joins the Soulman’s group with much more than two decades of marketing practical experience in leadership roles at corporations this sort of as Potbelly Sandwich Functions, Dickey’s Barbecue, TGI Fridays, and Buffalo Wild Wings.

“My target for Soulman’s is to fortify the brand’s all round placement inside the North Texas area through the execution of strategic and streamlined promoting strategies that support revenue site visitors advancement and total good track record. We intend to grow and scale area internet marketing, amplify the brand voice, and concentration on electronic activation to enhance our footprint equally in-man or woman and on the internet,” she claims.

“The countdown has started for Soulman’s 50th anniversary in 2024,” claims Randle. “We are very pleased of the successes, growth, and relatives heritage that the past 50 a long time depict and we are self-assured that Sherry will be a huge aspect of supporting us usher in the subsequent period for Soulman’s Bar-B-Que.”

About Soulman’s Bar-B-Que

For more than 48 many years, Soulman’s Bar-B-Que has satisfied the toughest-to-you should bar-b-que lovers….Texans!  Started in Pleasurable Grove, Texas in 1974, Soulman’s experienced only a several basic goals—serve great Texas-design BBQ and supply helpful, honest support.  Soulman’s primary family members recipes are however the basis for the company’s results from their 8 various sorts of meat that are smoked “low & slow” in excess of only hickory wooden to their famed handmade sides, which include Ranch household beans and Texas model cream corn! Through the yrs, this relatives-owned and operated business has remained true to its original try for results and purchaser fulfillment and is honored to be considered a person of the Best Bar-B-Que Chains in The us (2018) and Best Bar-B-Que in Dallas for Takeout  & Shipping (2020).

Soulman’s at this time owns and operates 19 North and East Texas locations in Allen, Cedar Hill, Forney, Fort Worth, Garland, Greenville, Hurst, Lancaster, Lewisville, Mansfield, Mesquite, Quinlan, Crimson Oak, Rockwall I-30, Rockwall Goliad, Royse Town,  Sulphur Springs, Terrell and Van. To master additional about Soulman’s Bar-B-Que, take a look at them online at or on Facebook at

Get in touch with:
Dana Cobb
[email protected]